Goals

This is one of those topics that I could write about all day every day.  Goal setting, goal achieving, goals goals goals!  At the beginning of a new year, it seems all the more relevant.

We all have goals.  Each and every one of us. Some of us think we gave up a long time ago and don’t have any but we do.  Every day we wake up with the goal to live another day.  Ok, maybe that is a stretch but don’t we all have goals to some extent?  And why is it so important to have goals?

The most successful people on this planet didn’t wake up one day with an idea and a few minutes later after they got dressed became successful… No way.  They had an idea and they developed a plan.  Within that plan there were goals – some big, some little – some attainable, some way out there.

And each day, they worked at it – chipping away, having triumphs and failures along the way but tweaking and re-evaluating and working toward goals. Goals!

We have had goals from the day we were born.  Sit up. Crawl. Walk. Talk. Feed ourselves. Dress ourselves. Express ourselves. Make friends. Learn. Communicate. Develop relationships. Learn a skill.  Get a job. Get married.  Have a family. Buy a car. Buy a house. Take a vacation…. Many of these things are milestones that we can only achieve with a plan of action and goal setting.

Goals are objectives that you intend to achieve.  Going through life without goals is like getting in your car and driving aimlessly expecting to arrive at your destination without a clue how to get there.  If you had a roadmap or a GPS, you could have gotten there in a reasonable amount of time but because you just drove and drove – maybe you will eventually get there but at what cost?  How much time and energy did you waste because you didn’t take a couple minutes to punch in the destination in your GPS?

Moving through life without a roadmap and expecting to reach certain milestones haphazardly is certainly one way to go but if you want to get somewhere quickly and with less energy and time, then set goals, work towards them and you will find yourself exactly where you wanted to be.

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John D Marvin

John D. Marvin has over 30 years of leadership and marketing experience. He has built a successful marketing strategy business and since 2001 has served as President and Chief Executive Officer of TSO, Inc. Texas State Optical (TSO) is a member owned cooperative consisting of 127 independent, professional optometry practices located throughout the state of Texas. In 2011 the organization was named the tenth largest provider of eye care services in the United States. As a certified speaker, trainer and coach through the John C. Maxwell organization, he is uniquely equipped to help his team members and others grow personally and reach their full potential. He is available to work with individuals and organizations. He also represents the resources and materials of the number one authority on leadership as designated by Forbes magazine, John C. Maxwell.

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